Not TV
Here's the problem.
Movie studios, TV studios, internet onlyentertainments sites, they all have one thing in common. They aren't TV. TV is big, in your face and fantastic. You get what you want and when you want it now that we have DVRs and DVDs. TV or media on the internet is slow and of poor quality. TV is still king.
Let's say that you download an episode of lost on iTunes. You're at your PC or Mac and you want to watch it. You pull it up on your screen and it has blurry edges, the sound may not match perfectly, and unless you have a 46 inch LCD screen, you're sitting in a chair about a foot from the screen. I watched an episode of the Office last night that I taped three months ago. I took off my socks, laid on my couch and was ensconced in the comfort that is Television. You CAN'T do that with the internet. Maybe if you are cutting edge, but Americans have Televisions and they love them.
I don't have an all inclusive solution, but I have an idea of where to start. Our Television broadcasts are wireless. Sure they get routed through cables to get to your house if you have cable TV, but everything else is done with satellites and lasers or something. Trust me, I'm a Broadcasting guy, I have a degree somewhere around here. The point is, is that web based video has to travel the slow way, through cables and phone lines and hubs and routers and occiloscopes, possibly even by goat in some places. The signal gets blocked up, bottlenecked, and it is always limited by the type of hardware and software required to decode it. We need a better delivery system. A standardized system. Lasers and satellites people!!
Producing high quality web based content is like building huge yachts in Kansas and not having the rivers to get them to the ocean. That's my take on it at least.
Movie studios, TV studios, internet onlyentertainments sites, they all have one thing in common. They aren't TV. TV is big, in your face and fantastic. You get what you want and when you want it now that we have DVRs and DVDs. TV or media on the internet is slow and of poor quality. TV is still king.
Let's say that you download an episode of lost on iTunes. You're at your PC or Mac and you want to watch it. You pull it up on your screen and it has blurry edges, the sound may not match perfectly, and unless you have a 46 inch LCD screen, you're sitting in a chair about a foot from the screen. I watched an episode of the Office last night that I taped three months ago. I took off my socks, laid on my couch and was ensconced in the comfort that is Television. You CAN'T do that with the internet. Maybe if you are cutting edge, but Americans have Televisions and they love them.
I don't have an all inclusive solution, but I have an idea of where to start. Our Television broadcasts are wireless. Sure they get routed through cables to get to your house if you have cable TV, but everything else is done with satellites and lasers or something. Trust me, I'm a Broadcasting guy, I have a degree somewhere around here. The point is, is that web based video has to travel the slow way, through cables and phone lines and hubs and routers and occiloscopes, possibly even by goat in some places. The signal gets blocked up, bottlenecked, and it is always limited by the type of hardware and software required to decode it. We need a better delivery system. A standardized system. Lasers and satellites people!!
Producing high quality web based content is like building huge yachts in Kansas and not having the rivers to get them to the ocean. That's my take on it at least.
This entry was posted by Brett Mobey, on
Friday, December 21, 2007.
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